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Posts tagged Social Media
Takeaways from Instagram's 2017 Most Popular Posts

Instagram just released its 2017 Year in Review - a list of its most popular posts this year. If red carpets, fancy dinners, sports cars, and celebrities are on your #2018goals list, taking inspiration from IG's most-liked list, here are our tongue-in-cheek takeaways to finding fame and fortune on the world's third most-used social media platform.

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How to Think Outside the Grid to Create Memorable Images

In the age of the selfie, people are looking for images that speak to them personally. Something that doesn't come off as too constructed, airbrushed or posed. Now, more than ever, it's imperative that your brand's imagery is in tip-top shape. Here are five questions we ask ourselves when curating visual content for our social media platforms.

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What is the Role of the Modern PR Girl?

As one half of NYS can contest, having been a former fashion publicist in London, the PR game was once filled with fancy dinners, glamorous events and countless freebies to schmooze journalists in return for press coverage in glossy magazines. Much to the horror [we're sure] of Ab Fab's Eddy Monsoon, today PR is a slightly less decadent affair. Here is what it takes to be a modern communicator in the digital age. 

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What is Content Marketing and 5 Ways You Can Integrate It Into Your Next Campaign

Content marketing may be trending, but this cost-effective, easy to implement strategy is a total game-changer when it comes to your online marketing efforts. Plus, it's kind of our specialty. Here are five content marketing tactics you can integrate into your next campaign.

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